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Via Christi Health

Kohl’s, Via Christi launch new children’s pedestrian and bicycle safety program
Oct. 5, 2013

WICHITA, Kan. — Today, Via Christi Health and Kohl’s Department Stores dedicated a new town — one designed to provide free pedestrian and bicycle safety education to children ages 5 to 14.

Kohl’s Safety Town, made possible by a $65,115 grant from Kohl’s Cares®, made its debut at Café con Leche, a free annual health and resource fair held at Martin Ortiz Elementary School. During the year, Kohl’s Safety Town will be traveling to a variety of family friendly events and venues to give children the opportunity for hands-on learning as they navigate their way through the various stations of the obstacle course.

“With Kohl’s support, we hope to help thousands of Wichita-area children learn how to get where they are going safely,” said Ronda Lusk, community health and Safe Kids coordinator for Via Christi’s Wichita hospitals. “In doing so, we hope to help reduce the number of bicycle- and pedestrian-related injuries in our community.”

In addition to increased safety, Kohl’s Safety Town encourages parents and children to walk to school together, which in turn reduces congestion near schools, incorporates exercise into their daily routines and provides quality time together.

Since 2005, Kohl’s has donated $531,762 to Via Christi. Previous Via Christi initiatives supported by Kohl’s Cares include Kohl’s Parents Academy and Kohl’s Newborns in Need.

Kohl's commitment to Via Christi is made possible through the Kohl's Cares cause merchandise program. Through this initiative, Kohl’s sells $5 books and plush toys, with 100 percent of net profit benefiting children’s health and education programs nationwide, including hospital partnerships like this one. Kohl's has raised more than $231 million through this merchandise program. In addition to the merchandise program, Kohl's Cares features the Kohl's Cares® Scholarship Program, which last year recognized more than 2,300 young volunteers with more than $400,000 in scholarships and prizes. Through Kohl’s Associates in Action volunteer program, more than 669,000 associates have donated more than 2.2 million hours of their time since 2001, and Kohl’s has donated more than $63 million to youth-focused nonprofit organizations. Kohl’s also offers fundraising gift cards for schools and youth-serving organizations. For more information, visit www.Kohls.com/Cares.

For more information about Kohl’s Safety Town, contact Rhonda Lusk at 316-946-5045 or by emailing ronda.lusk@viachristi.org.